Garnier Fructis Men Facebook game
28. September 2011.
We completed another successful project with L’Oréal Magyarország Kft (L’Oréal Hungary Ltd.). From the start of Garnier Hungary’s Facebook Page the most significant online social campaign in the project was the promotion page of Fructis Men products supplemented with an online game and a banner campaign. Factory Creative Studio was responsible for the creation and the realization of the creative concept.

The essence of the concept is a auto racer flash game. To be able to register for the awards, the players have to complete both parts of this game. The grand prize is a chance to drive an F3 racing car at Nürnburgring on 15 October. The game is available on Garnier Hungary’s Facebook page, made by Factory.

A text message game completes the online product promotion. Publicis Magyarország (Publicis Hungary) is responsible for the coordination. Factory cooperated with Garnier International and the headquarter of Publicis in Paris.
The essence of the concept is a auto racer flash game. To be able to register for the awards, the players have to complete both parts of this game. The grand prize is a chance to drive an F3 racing car at Nürnburgring on 15 October. The game is available on Garnier Hungary’s Facebook page, made by Factory.
A text message game completes the online product promotion. Publicis Magyarország (Publicis Hungary) is responsible for the coordination. Factory cooperated with Garnier International and the headquarter of Publicis in Paris.
THe Karate Kid Quize
11. June 2010.
As the part of the global
collaboration of SPT and Columbia Pictures we have completed a contest
site for the Karate Kid movie featuring Jackie Chan.
On
the site which appears in more than 30 SPT website around the world,
candidates can write 100 words about why they should be the next karate
kid. The contest site is in connection with the official site of the film.
The winners have a chance to win the Ultimate Karate Kid Trip to China.
Garnier Men Arena
11. June 2010.
Garnier planned to promote its new product line,
Garnier Mineral Deodorant for men, through an online campaign in
connection with the World Cup 2010. This product line is the first
anti-perspirant with Mineralite designed for men by Garnier. The
deodorants give 48hr and 72hr non-stop protection against sweat and
odour for men.
Factory
Creative Studio has completed the launch online campaign for the
product line with the help of a football betting game. We worked
together with Publicis Hungary who brought the conception.
The
entity of the game is to register on Garnier
Men Arena’s site to tip the results of the matches with a stake
fixed by the player itself. Bets can be put on the winner, the finalists
and the semi finalists of the World Cup.
Users
can also join groups established on the site, that’s how their
individual and team output also counts. The system generates the
individual and team lists by the winning bets, the team members’ par and
other multipliers.
Next to the excitement of the game players
can also win valuable prizes such as a trip to Barcelona for two, a
Samsung monitor, Garnier Men pack, etc.
Next
to the complex programming the web design also acted upon the
sophisticated style of L’Oréal.
During the Word Cup, the campaign was
completed by banners, inter-active betting-, video- and bridge banners
on highlighted online surfaces. Above all, the 3D elements powered
pre-rolls in connections with the videos of the online boradcast were
also completed in out studio.
We use the basic web design
elements to create the spots, but creating the conception and converting
2D elements into 3D were the tasks of our onair department.
We had 5
working days from designing the storyboard, the conceptions and the
sceneries till completing the sound-ready 3D material.
Prince of Persia Quiz
25. May 2010.
A unique quiz module developed for Sony Pictures Network's web pages makes the publication and management of quizes easier.
This time we use this modul for the Prince of Persia quiz, which could be reached on Hungarian AXN.
With one correct answer, the lucky ones could win tickets for the premier.
This time we use this modul for the Prince of Persia quiz, which could be reached on Hungarian AXN.
With one correct answer, the lucky ones could win tickets for the premier.
AXN Film Festival 2010
18. May 2010.
AXN Film Festival will be held this year again. The deadline of the competition is 16th July 2010. This year's main prize is a trip to Hollywood's Sony Studios.
The microsite, banners of the event were completed by Factory's Online Dept.
The Kill Point
08. April 2010.
Another showpage was completed for the website of the German AXN TV. The series Kill Point
is a real-time story about a group of military veterans, who recently returned home from serving in Iraq, band together to pull off a major bank heist.
The graphic design of the showpage based on the characters of the two main actors: John Leguizamo and Donnie Wahlberg.
Beyond wallpapers and marquee our online dept. created an online game also. The aim of the game is to identify the men taking hostages and make phantom photos. The speciality of this game is that we use the original characters from the film.
The First Newsletter of Animax Germany
07. April 2010.
The first newsletter of Animax Germany was sent today to the subscribers. The mothly newsletter's syllabus is the following:
A block for one accentuated and four important shows. The next two blocks are for materials in connection with the channel from which the horoscope is permanent.
The special feature of the newsletter is the possibility to put gif banners in it.
Star Night - a whole night with the stars
08. March 2010.
Every last Fridays' night of a month is dedicated to a famous filmstar, director or producer on AXN Germany. The series starts on 19th March
2010 with Bruce Willis, the biggest action star in Germany last year.
The special feature of the microsite for Star Night completed by Factory Creative Studio is that the costumer can refresh the content of the site monthly on their own. Later, the site' will get a new look. The techical details of the site are similar than Animax Battle site.
Another novelty is the custome made marquee pattern. Our client can refresh the marquee by changing the pictures.
2010 with Bruce Willis, the biggest action star in Germany last year.
The special feature of the microsite for Star Night completed by Factory Creative Studio is that the costumer can refresh the content of the site monthly on their own. Later, the site' will get a new look. The techical details of the site are similar than Animax Battle site.
Another novelty is the custome made marquee pattern. Our client can refresh the marquee by changing the pictures.
Seriesjunkies on AXN Germany site
11. November 2009.
We created a blog to the German AXN. As the hungarian seriesjunkies the German fans can blog, fill up pictures, make comments on the blog of ANX Germany.
Who is the biggest action hero?
15. October 2009.
We have created a new gamesite for AXN Germany. In the joint game with the German TV DIGITAL magazine visitors can choose his or her favourite from 33 action heros. If you send your vote you can win valuable prices.
Click here to play the game and find out the prices here.




GTC